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15 Hidden Fashionable Gems of London

August 9, 2025August 30, 2012 by admin

You don’t need to travel far distances to find unique and fashionable clothing, jewellery and cosmetics. London has its own blend of gem boutique stores filled with all the fashionable items you will need from clothing to jewellery and accessories to beauty products and cosmetics.

We’ve put a list of fifteen hidden gems in London that may be just what you are looking for:

Contents

  • 1 Johnny Cupcakes
  • 2 Butter London
  • 3 Sophie Harley
  • 4 Elenor Amoroso
  • 5 Koh Samui
  • 6 A Child of the Jago
  • 7 Tatty Devine
  • 8 Neals Yard
  • 9 Soap and Glory
  • 10 Future Vintage
  • 11. Cerise
  • 12 Glitterati
  • 13 Miss Muse
  • 14 Alexander McQueen
  • 15 Stella McCartney
  • This lovely little list of Hidden Treasures was put together on behalf of HotelClub.Com; where you can seek out fabulous hotels for your holiday.

1 Johnny Cupcakes

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Johnny Cupcakes is a store filled with T-Shirts, accessories, sweatshirts and more. The great thing about this shop is that all the designs have to do with delicious cupcakes. Here you will also find caps, jewellery and key chains in this one of a kind experience store which looks just like a bakery from the outside and when you get inside you find clothing in the display cases rather than your favourite tasty treats.

2 Butter London

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A nail varnish shop designed to impress with a large selection of nail colours for every taste. Fun colours to suit every occasion including Trout Pout, Bossy Boots and Disco Biscuit, colours you would expect to find on the catwalk and used by celebrities such as Calvin Klein and Victoria Beckham.

3 Sophie Harley

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This is a shop offering unique, elegant and stylish handmade jewellery. The jewellery is made using gold, silver, metals and stones that stand out with any outfit. Designs worn by Eva Green in the movie Casino Royale, proving that this is a shop you don’t want to miss.

4 Elenor Amoroso

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Elenor Amoroso offers handmade women swear that is carefully stitched by hand using old weaving methods. There is not one machine used to make these outstanding, modern and contemporary garments that are special in every way.

5 Koh Samui

Koh Samui is your one stop clothing shop with a choice of designer fashion items to meet your fashion needs. You will see items by Koh Samui worn by celebrities such as Scarlett Johansson, Kate Moss and Uma Thurman, just to name a few, allowing the celebrity in you to shine through whenever you step out of your door.

6 A Child of the Jago

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This is a store that only opened in 2007 and is taking the London shopper by storm offering catwalk designs for both men and women. Here you will find trendy clothing with the look that you have just walked off the catwalk and straight onto the street from stylish clothing to T-Shirts and accessories to compliment the outfit you choose.

7 Tatty Devine

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Tatty Devine offers jewellery, accessories and sunglasses with a difference. All the jewellery you find at this unique shop is made of Perspex and it’s made right here in England. The colourful, funky and unique designs add fun and colour to any wardrobe bringing out the celebrity in you and giving you that Tatty Devine look that you wouldn’t be able to find anywhere else.

8 Neals Yard

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Neals Yard offers all the women out there an opportunity to feel like a princess with their outstanding natural and organic skin care range. From face and bath to body and aromatherapy to therapies and remedies, all made organic and offering you the opportunity to spoil yourself. The organic make up to the rehydrating formulas will let you feel as though you spend a day at the spa without leaving your home.

9 Soap and Glory

Soap and Glory offers stunning beauty products from body butters and wrinkle fillers to eye gels and hand creams. This shop has all the products you will need as you choose from the selection of body and bath products, skincare ranges and cosmetics. They also have some great gift ideas for those special occasions, this is a shop that every women dreams about.

10 Future Vintage

Future Vintage offers high end designer fashion from clothing and shoes to handbags and belts, each item is carefully handpicked by the owner ensuring that only unique and high end items are available at all times.

11. Cerise

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Cerise is a jewellers located on Columbia Road and offers a selection of masterpieces. Cerise is jewellery making bespoke jewellery and accessories that will make you feel like a super star.

12 Glitterati

Glitterati are a vintage lover’s paradise. The store is brimming with vintage items from clothes and jewellery to watches and great gifts. Each piece is unique in its own way; this high end vintage shop should not be missed when shopping in London.

13 Miss Muse

Miss Muse is a ladies fashion boutique located on Brick Lane. This little corner boutique doesn’t look like much from the outside, but walk inside and you are welcomed with stunning and elegant fashion that could be worn by any celebrity for any occasion.

14 Alexander McQueen

 

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Alexander McQueen is a high end fashion boutique located in London offering men’s and women’s clothing and accessories. This boutique looks like it was taken off the Champs Elysees in Paris or Rodeo Drive in Beverley Hills and dropped on the streets of London.

15 Stella McCartney

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Stella McCartney is a women’s clothing boutique offering designs straight off the catwalk. The designs are stylish and sophisticated with a flair for colour, just as you would expect to find on the catwalks of Milan. You can imagine a celebrity wearing any of the items available in this high end boutique store.

London is alive with boutique shops and stores that bring a piece of international flavour to your shopping experience. Whether you are looking for clothing, accessories, cosmetics or skin care ranges, they are available right here in the centre of London.

Why travel to go on a shopping spree when you have everything you need right here, close to home? For shopaholics these stores are a dream come true and for those that love fashion, they will feel as though they just walked off the catwalk at one of the popular and most prestigious fashion shows in the world. Each store offers their own unique products which are ideal for you or as a gift on that special occasion.

This lovely little list of Hidden Treasures was put together on behalf of HotelClub.Com; where you can seek out fabulous hotels for your holiday.

Categories fashion Tags accessories, boutiques, clothing, fashion, Featured, gifts, handbags, hidden, jewellery, London, shoes, shops, stores, travel, UK, vintage, watches
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